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Product Focus

The Edge loves… Fudge

Fun, creative and cutting-edge, Fudge is a brand synonymous with experimental, fashion-forward styling. With a wide range of styling and hair care products, suitable for both men and women, this ’90s cult classic is still a hot favourite today. Avid Fudge fan, Katie from the Regis artistic team, The Edge, shares a few of her top picks…

Fudge Ends… I love this smoothing treatment for super-smooth ends. Fudge Ends is perfect if your tresses need a little TLC as it works to strengthen, repair and protect damaged or stressed hair. I suggest applying it to the mid-lengths and ends of your hair, before and after blow drying for beautifully nourished, silky-soft locks.

Fudge Matte Hed… The natural-looking, strong hold finish of this styling paste makes it a firm favourite for the gents. You can really get creative with Fudge Matte Hed for ultimate definition and texture. I love it as it has a no-shine finish and lasts all day but still washes out easily. I recommend layering the paste through the hair for added hold before teasing sections into your desired style.

Fudge Liquid Skrewd… An absolute must-have for beautiful, glossy curls. The medium hold allows you to shape and define each curl plus its anti-humidity curl enhancer gives a smooth, frizz-free finish. The nourishing green tea extract and silk proteins also work to improve your hair’s strength and give a health-looking shine. For best results, spritz onto damp hair and leave to dry naturally. For extra volume, Fudge Liquid Skrewd is also brilliant as a setting lotion – spray onto towel-dried hair, set in rollers and leave to dry. This products is just so versatile, that’s why I love it!

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