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Redken for Diesel SS15

Redken Global Styling Director, Guido Palau, shows us how to recreate the polished, modern ponytail (perfect for chich, low-maintenance office style) from Diesel’s SS15 New York Fashion Week show. The key to this look is the super-deep side parting, for a futuristic, ultra-modern feel.

“My job as a hairdresser is to update the ponytail to make it more relevant for today’s woman. This ponytail that I created for Diesel is very groomed and classic, but slightly futuristic. The two distinct textures – shiny and matte – and the deep side part make it a very slick, exact look. I used Redken Satinwear 02 to blow dry the hair super-straight, and then created a deep side part before brushing the hair back into a low ponytail. To create the lacquered effect, I liberally sprayed Redken Control Addict 28 on the top of the hair, making it feel a bit more minimal and modern.”

Get the look…

Step 1: Prep hair by working a small amount of Redken Satinwear 02 prepping blow-dry lotion to damp locks and comb through.

Step 2: Create a deep side parting using a fine-tooth comb.

Step 3: Blow dry hair straight with a bristle brush.

Step 4: Brush hair back into a low ponytail and smooth out any bumps using a bristle brush before securing the ponytail at the base of the head using a small black elastic.

Step 5: Use heat stylers to smooth the length of the ponytail until it is poker straight.

Step 6: Finish with a generous mist of Redken Control Addict 28 super strength hairspray all over the top of the head to create a shiny, sleek look

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